Date: Wednesday, 02 March 2022

Time: 20:00 - 21:00 UTC  (For the time in various time zones, click here)

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How can I participate in this meeting? 

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Zoom Link: https://icann.zoom.us/j/96985758439?pwd=ZlpzRWNDdWN5dllCV0xNeHNYWGZvZz09 / Password: SMWGCall#1

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Dial-out Participants: 

EN: 

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Recording: EN

Transcript: EN 

TO BE UPDATED

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AGENDA 

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1. Roll call - Staff (2 mins)

2. Welcome and Aim of Call - Denise (8 mins)

3. A new look at the work of the Social Media Working Group - Denise and All (15 mins)

4. Presentation on how to develop a Social Media Campaign - Jonathan (10 mins)

5. Prep for the SMWG Call - Denise/All (10 mins)

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Topic	Discussion	Lead	Allotted Time/Running Time
Roll Call	Roll Call by ICANN AT-Large Staff	Staff	(00:02/ 00:02)
Intro	Introductory Remarks by SWWG Co-Chairs This is a preparation meeting for ICANN 73 SM execution (assuming similar SM strategy used in  ICANN72) Assign responsibilities to spread the work Create hashtags and/or mentions; messages, images, links Define metrics and how to measure them Why: To measure outreach and engagement Schedule emails and twitter messages Timeline Use SM ICANN 73 working table:  https://bit.ly/smworkingtableicann73 Resources: SM ICANN 72 working table: https://bit.ly/smworkingtableicann72 ICANN 72 SM Strategy: https://bit.ly/smstrategyicann72 ICANN 72 SM toolkit: https://bit.ly/smtoolkiticann72	Eduardo Denise	(00:08/ 00:10)
Hashtags Mentions	Discussion  Reach consensus on hashtags and/or mentions to use Posibilities: #Icann72  .@Icann (notice the "." in front of the mention) .@IcannAtLarge .@NARALO #sm73xx (xx = meeting number)	All	(00:10 / 00:20)